Featured In Guitar.com: Metallica drops American Sign Language MV for every song in 72 Seasons
- Apr 25, 2023
- 1 min read
“Metallica has shown the world what access and inclusiveness can look like.”
Metallica have once again made history by releasing American Sign Language (ASL) music videos for all 12 songs in their 72 Seasons album.
The band collaborated with nonprofit organisation Deaf Professional Arts Network (DPAN) and Amber G Productions teams for the project. Each video features an ASL interpreter translating the lyrics and rocking out to the song, as the original footage plays on the other half of the screen.
“Metallica has shown the world what access and inclusiveness can look like,” said Amber Galloway of Amber G Productions. Her team is known for signing at several music festivals the band has headlined, including Lollapalooza (where Galloway herself once went viral for her ASL performance with Kendrick Lamar) and Austin City Limits.
Metallica just made waves by dropping American Sign Language music videos for every song on their "72 Seasons" album, and it was featured in Guitar.com! This is such a groundbreaking move, making their music more https://www.gamingcommission.ca/ accessible to the Jackpot Jill Deaf and hard-of-hearing community. It’s amazing to see a legendary band like Metallica embracing inclusivity and showing that music truly has no boundaries. A huge step forward for accessibility in the music world!
Featured in Guitar.com: Metallica has taken an incredible step forward by releasing American Sign Language music videos for every track on their album 72 Seasons. This move not only showcases their commitment to inclusivity https://nppa.com.au/ but also highlights the power of music as a universal language. It’s a bold and thoughtful gesture, much like the experience of Lucky Tiger, where every detail feels intentional and designed to connect with a wide audience.